According to the latest report by IMARC Group, titled “Electric Hair Brush Market: Global Industry Trends, Share, Growth, Opportunity and Forecast 2022-2027,” The global electric hair brush market reached a value of US$ 260.1 Million in 2021. Looking forward, IMARC Group expects the market to reach US$ 352 Million by 2027, exhibiting a CAGR of 5.4% during 2022-2027.
Electric hair brushes are utilized to comb, dry, and straighten the hair simultaneously. These hairbrushes are currently available in paddle and flat variants with bristles built on a ceramic or tourmaline plate, generating heat that releases negative ions to make hair shiny and smooth. Besides this, electric hair brushes can provide faster and easier straightening without leaving the hair flat or devoid of volume.
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Note: We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
Market Trends:
The elevating focus on shiny and straightened hair, especially among the millennial population, due to growing awareness towards personal grooming, is driving the electric hairbrushes market. The rising number of fashion campaigns on social media platforms, including Facebook, Instagram, YouTube, Pinterest, etc., are also bolstering the product demand. Furthermore, the increasing utilization of electric hairbrushes in salons and other hair care spaces is further propelling the market growth. In addition to this, unhealthy dietary habits are resulting in the escalating occurrences of dryness, rough hair, and hair loss. This, in turn, is also catalyzing the product demand. Moreover, several leading manufacturers are focusing on collaborations and the development of technologically advanced product variants, which will continue to propel the electric hairbrush market in the coming years.
Breakup by Product Type:
Flat
Round
Breakup by Gender:
Female
Male
Breakup by Distribution Channel:
Supermarkets and Hypermarkets
Beauty Stores
Online Stores
Others
Breakup by End Use:
Household
Commercial
Breakup by Region:
North America (United States, Canada)
Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
Latin America (Brazil, Mexico, Others)
Middle East and Africa
Competitive Landscape with Key Player:
Apalus Inc
Dafni
Drybar LLC (Helen of Troy Limited)
Glamfields
Koninklijke Philips N.V
L’Oréal S.A
Panasonic Corporation
Revlon Inc
Spectrum Brands Inc
The Conair Group Ltd
Vega Industries Pvt. Limited
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As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the industry behaviours of the consumers globally and our estimates about the latest market trends and forecasts are being done after considering the impact of this pandemic.
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